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Privacy Policy

Updated September 9, 2026

This Privacy Policy describes how Bluetide Cloud ("Bluetide Cloud," "we," "us," or "our") collects, uses, discloses, and protects personal information when you visit bluetidecloud.com (the "Site"), communicate with us, purchase products or services, request a proposal or consultation, or otherwise interact with Bluetide Cloud.

Depending on your relationship with us, additional agreements, proposals, statements of work, service agreements, or data processing terms may also apply.

1. Personal Information We Collect

The personal information we collect depends on how you interact with Bluetide Cloud and the products or services you use.

We may collect the following categories of information:

  • Contact Information: Name, business name, email address, telephone number, mailing address, billing address, shipping address, and other contact details.
  • Account Information: Account identifiers, usernames, passwords or authentication information, account preferences, and information associated with an account you create or maintain with us.
  • Order & Transaction Information: Products or services purchased, transaction amounts, invoices, payment status, shipping information, subscription information, order history, and related transaction details.
  • Payment Information: Payment information necessary to complete transactions. Payment card information may be collected and processed directly by Shopify, payment processors, banks, or other payment providers. Bluetide Cloud does not necessarily receive or store your complete payment card number.
  • Business & Project Information: Information you provide when requesting a consultation, quote, proposal, website, marketing service, CRM implementation, technology service, managed service, automation, application, integration, or other Bluetide Cloud service.
  • Communications: Emails, contact-form submissions, customer-support communications, SMS messages, telephone communications, survey responses, feedback, and other information you provide when communicating with us.
  • Device & Usage Information: IP address, browser type, device type, operating system, referring website, pages viewed, links clicked, date and time of access, general geographic information derived from an IP address, and information concerning how you interact with the Site.
  • Marketing & Advertising Information: Information about advertisements viewed or interacted with, marketing campaign attribution, advertising identifiers, cookie identifiers, preferences, and information relating to marketing communications.
  • Other Information You Provide: Any additional information you voluntarily provide to us through the Site, forms, contracts, proposals, customer-support requests, files, applications, or other communications.

2. How We Collect Information

We may collect personal information:

  • Directly from you when you contact us, submit a form, make a purchase, request a proposal, schedule a consultation, create an account, subscribe to communications, or use our services.
  • Automatically when you use the Site through cookies, pixels, analytics technologies, log files, and similar technologies.
  • From service providers and business partners that assist us in operating the Site, processing transactions, providing services, conducting marketing, preventing fraud, or supporting our business operations.
  • From publicly available sources where permitted by law.
  • From business clients when Bluetide Cloud provides services on their behalf.

3. How We Use Personal Information

We may use personal information for the following purposes:

  • Provide, operate, maintain, and improve the Site and our products and services.
  • Process orders, payments, subscriptions, invoices, returns, refunds, and other transactions.
  • Respond to inquiries and provide customer service and technical support.
  • Prepare proposals, estimates, recommendations, audits, strategies, and project plans.
  • Provide website development, ecommerce development, CRM, marketing, automation, AI, managed IT, software, consulting, and other services requested by our clients.
  • Communicate with customers regarding orders, projects, accounts, services, billing, maintenance, security, and support.
  • Send marketing communications, offers, newsletters, or promotional materials where permitted by law and consistent with your communication preferences.
  • Measure and improve marketing campaigns and advertising performance.
  • Personalize website content, advertising, communications, and customer experiences.
  • Analyze website traffic, customer activity, trends, and performance.
  • Detect, investigate, and prevent fraud, misuse, security incidents, and unlawful activity.
  • Maintain the security, reliability, and integrity of our systems and services.
  • Enforce our agreements, policies, and legal rights.
  • Comply with applicable laws, regulations, legal processes, and governmental requests.
  • Carry out other purposes disclosed to you at the time information is collected or with your consent.

4. Information We Process for Business Clients

Bluetide Cloud provides services to businesses and organizations that may involve processing personal information on their behalf. These services may include website and ecommerce management, CRM systems, customer communications, digital marketing, advertising, email and SMS systems, automation, AI solutions, cloud services, software integrations, analytics, managed IT services, and related technology services.

When Bluetide Cloud processes personal information solely on behalf of a business client and according to that client's instructions, the business client generally determines the purposes and means of processing that information. In those circumstances, Bluetide Cloud may act as a service provider or data processor.

If your personal information was provided to Bluetide Cloud through one of our business clients and you have questions about how that information is used, you may need to contact that business directly. We will assist our business clients with applicable privacy obligations as required by law and our agreements with them.

5. Shopify & Ecommerce Services

Our Site is powered in whole or in part by Shopify. Shopify may process personal information when you visit our Site, browse products or services, make purchases, use Shopify-powered features, or interact with services such as Shop or Shop Pay.

Depending on the Shopify services enabled on our store, Shopify may receive information such as your contact information, device information, browsing activity, order information, payment information, and interactions with our store.

Shopify processes information according to its own privacy policies and, in certain circumstances, on behalf of Bluetide Cloud.

You can learn more about Shopify's privacy practices at https://www.shopify.com/legal/privacy.

6. Cookies & Tracking Technologies

We and our service providers may use cookies, pixels, tags, web beacons, local storage, software development kits, and similar technologies to operate the Site and understand how visitors interact with it.

These technologies may be used for purposes including:

  • Operating essential website and checkout functionality.
  • Remembering preferences and settings.
  • Maintaining security and preventing fraud.
  • Measuring website performance and traffic.
  • Understanding how visitors interact with pages, products, and services.
  • Measuring advertising and marketing effectiveness.
  • Providing personalized or targeted advertising where permitted by law.

You may be able to manage cookies through your browser settings and, where available, through our cookie banner or privacy-preference tools. Blocking certain cookies may affect the functionality of the Site.

7. Analytics, Advertising & Marketing

We may use analytics and advertising services to understand Site usage, measure marketing performance, and advertise Bluetide Cloud products and services.

These providers may use cookies, pixels, device identifiers, IP addresses, and similar information to measure interactions with our Site and advertisements.

Depending on the technologies and services we use, information may be provided to advertising or analytics platforms such as Google, Meta, Microsoft, Shopify, or similar providers.

We do not knowingly sell personal information in exchange for money. However, certain advertising or analytics activities may be considered a "sale," "sharing," or processing for "targeted advertising" under certain privacy laws even when no money is exchanged.

Where required by applicable law, you may opt out of qualifying sale, sharing, or targeted advertising through the privacy controls made available on our Site.

8. Email, SMS & Other Communications

If you provide your email address or telephone number, we may use that information to communicate with you regarding inquiries, transactions, projects, services, support, and other business matters.

Where permitted by law and with any required consent, we may also send marketing emails or SMS/text messages.

You may unsubscribe from marketing emails by using the unsubscribe link contained in the message. You may opt out of applicable marketing text messages by following the instructions provided in the message.

Opting out of marketing communications does not prevent us from sending transactional, account, billing, project, security, support, or other non-promotional communications.

9. How We Disclose Personal Information

We may disclose personal information to third parties when reasonably necessary to operate our business or provide products and services.

Categories of recipients may include:

  • Ecommerce & Technology Providers: Including Shopify and providers that host or support websites, applications, databases, cloud services, communications, and technology infrastructure.
  • Payment Providers: Banks, payment processors, merchant services providers, billing providers, and fraud-prevention services.
  • Shipping & Fulfillment Providers: Carriers, warehouses, manufacturers, distributors, and other providers involved in delivering physical products.
  • Marketing & Analytics Providers: Advertising platforms, analytics providers, email marketing platforms, SMS providers, CRM platforms, and campaign-management services.
  • Professional Service Providers: Accountants, attorneys, consultants, insurers, contractors, and other professional advisors.
  • Business Partners & Subcontractors: Providers that assist us in completing projects or providing services requested by clients.
  • Government & Legal Authorities: When disclosure is required by law, legal process, court order, governmental request, or when reasonably necessary to protect rights, safety, property, or security.
  • Business Transaction Parties: In connection with an actual or proposed merger, acquisition, financing, sale, restructuring, bankruptcy, or transfer of some or all of our business or assets.

We may also disclose information when you direct us to do so or provide consent.

10. Sensitive Personal Information

We do not ask website visitors to provide sensitive personal information unless it is reasonably necessary for a specific product, service, transaction, employment matter, security purpose, or other legitimate business purpose.

Please do not submit sensitive personal information through general website contact forms unless specifically requested.

11. AI & Automated Technologies

Bluetide Cloud may use artificial intelligence, automation, and other software tools to assist with business operations, customer service, analysis, marketing, development, and service delivery.

If we make an AI-powered feature available through our Site or services, information you submit to that feature may be processed to provide the requested functionality.

When providing AI or automation solutions to business clients, we may also process information on behalf of those clients in accordance with our agreements and their instructions.

12. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of internet transmission, electronic storage, or information-security system can be guaranteed to be completely secure. You are responsible for maintaining the confidentiality of passwords, account credentials, and other authentication information under your control.

13. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, provide products and services, maintain customer and business relationships, comply with contractual obligations, resolve disputes, maintain business and financial records, enforce agreements, prevent fraud, and comply with applicable legal, accounting, tax, and regulatory requirements.

Retention periods vary based on the type of information, our relationship with you, applicable contractual requirements, and legal obligations.

When information is no longer reasonably required, we may delete, anonymize, or securely dispose of it, subject to applicable law and technical limitations.

14. Your Privacy Rights

Depending on where you live and subject to applicable law, you may have rights concerning your personal information, including the right to:

  • Confirm whether we process your personal information.
  • Request access to personal information we maintain about you.
  • Request correction of inaccurate personal information.
  • Request deletion of certain personal information.
  • Request a portable copy of certain personal information.
  • Obtain information regarding categories of third parties to which personal information has been disclosed.
  • Opt out of certain targeted advertising.
  • Opt out of the sale or sharing of personal information where applicable.
  • Opt out of certain profiling or automated decision-making where applicable.
  • Withdraw consent when processing is based on consent.
  • Appeal certain decisions concerning a privacy-rights request.
  • Exercise applicable privacy rights without unlawful discrimination.

These rights are not absolute and may be subject to exceptions under applicable law.

15. How to Submit a Privacy Request

To exercise an applicable privacy right, please contact us at:

Email: info@bluetidecloud.com

Please include "Privacy Request" in the subject line and provide sufficient information for us to understand and reasonably verify your request.

We may request additional information when reasonably necessary to verify your identity or authority to make the request. We will respond within the timeframe required by applicable law.

You may also use any privacy-preference, cookie-management, or data-sharing opt-out tools made available through our Site.

16. Appeals of Privacy Decisions

If applicable law provides a right to appeal and we decline to take action on your privacy request, you may appeal our decision by emailing info@bluetidecloud.com with the subject line "Privacy Request Appeal."

Please identify the original request and explain the reason for your appeal. We will review and respond to your appeal within the timeframe required by applicable law.

If you are a Delaware resident and your appeal is denied, you may be entitled to submit a privacy complaint to the Delaware Department of Justice at privacy@delaware.gov.

17. Global Privacy Control & Browser Signals

Some browsers and devices provide privacy preference signals, including Global Privacy Control ("GPC"). Where required by applicable law and supported by our Site and technology providers, we will process qualifying universal opt-out signals as requests to opt out of applicable sale, sharing, or targeted advertising.

Because there is not currently a universally accepted standard for all "Do Not Track" browser signals, the Site may not respond to traditional Do Not Track signals except where required by applicable law.

18. European Economic Area, United Kingdom & Other International Users

If you are located in a jurisdiction that requires a legal basis for processing personal information, we may process information based on one or more of the following grounds, as applicable:

  • Performance of a contract with you.
  • Steps taken at your request before entering into a contract.
  • Our legitimate business interests where those interests are not overridden by your rights.
  • Your consent.
  • Compliance with legal obligations.

Depending on your jurisdiction, you may have additional rights to access, correct, delete, restrict, object to, or obtain a portable copy of your personal information, or withdraw consent.

Bluetide Cloud is based in the United States. Personal information may therefore be processed or stored in the United States or other countries in which our service providers operate. Where required, appropriate safeguards will be used for international transfers of personal information.

19. Children's Privacy

The Site and Bluetide Cloud's general business services are not directed toward children under the age of 18, and we do not knowingly collect personal information directly from children through the Site for general marketing or ecommerce purposes.

If you are a parent or legal guardian and believe a child has provided personal information to us without appropriate authorization, please contact us at info@bluetidecloud.com.

If we learn that personal information was collected from a child in violation of applicable law, we will take reasonable steps to delete or otherwise appropriately handle that information.

20. Third-Party Websites & Services

The Site may contain links to third-party websites, platforms, applications, social networks, or other services that Bluetide Cloud does not control.

This Privacy Policy does not govern the privacy practices of those third parties. We encourage you to review the privacy policies of third-party websites and services before providing personal information to them.

21. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our products, services, technology, business practices, legal requirements, or other operational reasons.

When we make changes, we will update the "Updated" date at the top of this policy. If required by applicable law, we may provide additional notice regarding material changes.

22. Contact Us

For questions regarding this Privacy Policy, our privacy practices, or a request concerning your personal information, please contact:

Bluetide Cloud
Nassau, Delaware 19969
United States

Email: [info@bluetidecloud.com](mailto:info@bluetidecloud.com)
Phone: 302-281-5501